Has the tradition of Valentine's Day been lost?

Has the tradition of Valentine's Day been lost?
The tradition of Valentine's Day was to give young men the opportunity to secretly send a card declaring their love without being exposed.
Whether so called commercialism - taking your wife or girlfriend out to dinner or at the least buying her flowers or chocolates or sending her a card that expresses your love – (Personally, I fail to see why making your woman feel loved can be described as commercialism) has overshadowed the original meaning.
No doubt the original tradition still stands and I can imagine many men of all ages getting themselves an anonymous email address such as iadoru@hotmail.com; or iluvu@gmail.com or 4everyours@live.com. Whatever the address, the intentions are the same, to ask her anonymously to be their Valentine. This is a great escape for shy men or men who admire women they can never have because it's all done secretly.
The responses never the less, will be just as similar as they have been for hundreds of years. The lovely young woman who guesses who her secret admirer is and already has feelings for her Valentine will be delighted.
On the other hand the young woman who can guess who is her secret admirer is but is far from interested in a romantic entanglement with the said young man will probably return the email with 'unsubscribe' in the heading regardless of whether these politically correct instructions were pasted on the end of the email.
A tradition that began 1,700 years ago must expect a few twists and turns in its lifetime. I am sure cards, chocolates and restaurants were not around then. Will hard copy cards be around much longer with the convenience of ecards?
Whilst women are enjoying the attentions of so-called 'commercialism' and there are shy men out there who don't have the courage to invite her out on a date, Valentine's Day fills a need for many people.

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